WAYPOINT MENTAL HEALTH CENTRE HOSTED ITS FIRST IN-PERSON INSPIRE CONFERENCE SINCE THE PANDEMIC — A GATHERING OF LEADERS, CLINICIANS, AND ADVOCATES COMMITTED TO ADVANCING MENTAL HEALTH RESEARCH AND SYSTEM TRANSFORMATION IN ONTARIO. AUX MEDIA WAS ENGAGED TO DOCUMENT THE EVENT AND BUILD A LIBRARY OF HIGH-VALUE VISUAL CONTENT TO SUPPORT FUTURE PROMOTION, RECRUITMENT, AND STAKEHOLDER ENGAGEMENT.
OUR TEAM CAPTURED THE FULL DAY’S PROGRAMMING, INTERVIEWS WITH EXECUTIVE LEADERSHIP, AND EVENT ATMOSPHERE, WHILE MAINTAINING A LOW-FRICTION PRODUCTION APPROACH THAT RESPECTED THE CLINICAL SETTING.
CLIENT: WAYPOINT CENTRE FOR MENTAL HEALTH CARE
ROLE: FULL-SERVICE EVENT MEDIA PRODUCTION – DIRECTION, VIDEOGRAPHY, PHOTOGRAPHY, POST
MEDIA: EVENT COVERAGE, DOCUMENTARY-STYLE VIDEO, LEADERSHIP INTERVIEWS, PHOTO ARCHIVE
TEAM: 2-PERSON CREW – DIRECTOR/VIDEOGRAPHER + PHOTOGRAPHER
DELIVERABLES:
- 1X EVENT WRAP VIDEO WITH STAKEHOLDER NARRATION
- 1X 30 Second event teaser VIDEO
- 1X FULL PHOTOGRAPHY PACKAGE (EXECUTIVE HEADSHOTS, KEYNOTES, PANELS, ATMOSPHERE)
- 8X LEADERSHIP INTERVIEWS FOR INTERNAL USE + FUTURE CAMPAIGNS
- ARCHIVAL CONTENT FOR PROMOTION OF FUTURE INSPIRE CONFERENCES
- POLISHED, BRAND-ALIGNED MEDIA FOR WAYPOINT’S COMMUNICATIONS TEAM
PHOTOGRAPHY HIGHLIGHTS
